In this role, I oversaw and managed the firm’s LinkedIn, Instagram and Website for our firm, ensuring all content aligns with our brand voice and strategic goals. I lead end-to-end content creation by capturing original media, designing custom graphics, and writing engaging, audience-focused captions across platforms.

I regularly analyze social and website performance metrics to evaluate what’s resonating, optimize content strategy, and inform future posts. I also collaborate cross-functionally with internal teams to coordinate and publish quarterly blog content, helping amplify thought leadership and maintain a consistent editorial cadence.

Below are examples of social posts and digital content I created and published across the firm’s platforms.